Social media. We’ve all heard of it. It’s highly likely that you are on at least one platform. Some people can’t resist the draw and are on far too many of them (guilty as charged!) The question is, if you’ve not already taken the plunge, should your business...
We know how it is, everyone is always on the go. The daily commute can be such a grind. There may also be weeks when you’re in and out of the office travelling to meeting after meeting. Well, make that time work for you! Get yourself noticed Did you...
Getting your promotional material printed and reprinted is a bit of a tedious job. It can often be hard to find time to fit it in and quite frankly, a bit of a pain. Well, it just got a whole lot easier! Here at Example Marketing...
If you've not heard of GDPR yet, it's about time you did. It's a big deal that affects all businesses. The General Data Protection Regulation (GDPR) is European Union legislation that will begin to be enforced on May 25th this year. Its aim is to strengthen...
There’s just something about a new year. We all want to start it feeling positive and raring to go. But don’t write off the end of 2016 just yet. There are a few marketing tasks you can take care of in December to get your...
It’s no good being the best at what you do if no one knows about it. That’s where marketing comes in. Getting started with some simple marketing doesn’t need to be complicated or expensive. It can actually be quite fun. We’ve compiled a few simple...
Marketing plans come in all different shapes and sizes. As something of a marketing geek, I COULD spend days researching and putting together a weighty tome for pretty much any business, large or small. There’s one big problem with that: no one will ever read...
The aim of this blog is to offer some really practical advice for small businesses on how to manage your marketing. But before we get down to the nitty gritty, here’s a handy checklist to run through; a quick sense check if you will. If...
My business exists because I think good marketing is really important for small businesses. If you’re not convinced, I hope this quick summary will start to bring you round to my way of thinking. What is marketing? The Chartered Institute of Marketing (CIM) defines marketing as “the management...