Marketing packages for SMEs
We understand that one of the reasons SMEs are sometimes reluctant to speak to a marketing agency is because they have no idea what to expect in terms of pricing. You may also be worried that it’ll be money down the drain, with no results to show for your investment.
Three packages to choose from…
We have created three marketing packages to help. You will know exactly what your investment is before we start. And we report back each month so you can see what that money has generated in terms of leads, revenue, or whatever your objective may be.
You may be thinking “fine, but what will you actually DO each month”? Well, the answer to that is, it depends. It depends on where we’re starting from. It depends on what your business needs. It depends on who your target market is. That’s one of the first things we’ll get to work on finding out. Anyone trying to sell you a set package of activities is trying to sell you a tool before they know what job needs doing.
We’ll work closely with you to make sure we’re targeting the right people with the right messaging in the right way. It’s very much a partnership, but we’ll be taking care of the tricky stuff so you can get on with other things. Just think of what you could do with all that time you’ve freed up…
Marketing Strategy Call
- A monthly 2-hour marketing call to help build your marketing strategy, support your marketing plans, share plenty of tips, advice and ideas, be a sounding board and keep you accountable.
The Small One
- 9 hours of marketing as follows:
- Monthly call
- Marketing strategy creation and management
- Delivery of marketing activities which may include content creation, SEO, email marketing, social media messaging, paid social media ads, Google Ads*
- Graphic design
- Email support throughout the month
- Measurement, tracking and analysis of data
- Monthly report
The Big One
- 20 hours of marketing as follows:
- Fortnightly calls
- Marketing strategy creation and management
- Delivery of marketing activities which may include content creation, SEO, email marketing, social media messaging, SEO, paid social media ads, Google Ads*
- Graphic design
- Email support throughout the month
- Measurement, tracking and analysis of data
- Monthly report
* A few things which are not included
Whilst we’ve tried to make this as simple as possible, there are a few things that are not included within this price and we’d rather highlight them now so you know exactly what’s what:
Full social media management
i.e. interacting on your behalf, replying to comments etc – because we think you’re the best person for that job
Logo design/rebrand
Although we’d love to help with that as a separate project
Building you a new website
Although we can do that too, and making sure your website is in good shape is essential before we kick off other marketing activity – talk to us about a free website audit
Media/Ad spend for Google Ads/paid social media advertising
The above costs pay for our skills and expertise not media, sorry! We can create a bolt-on for this if we think it’s the right channel for you. We recommend budgeting for a minimum of £300 per month for these activities
Media/Ad spend for Google Ads/paid social media advertising
The above costs pay for our skills and expertise not media, sorry! We can create a bolt-on for this if we think it’s the right channel for you. We recommend budgeting for a minimum of £300 per month for these activities
Subscriptions for email marketing services such as MailChimp, or other third-party platforms that may support your marketing efforts
We can print just about anything, but since costs are based on so many variables, we’ll have to quote separately for this.
Go on, you know it makes sense…
Think about it. Businesses need marketing to grow and thrive. Unless you happen to be a marketing expert, you’re probably better off focusing on the things you’re good at and leaving the marketing to someone else.
You could employ a Marketing Executive. Let’s assume a minimum salary of £25k for someone who knows what they’re doing. Once you take into account NI and pension contributions, that’ll cost you £2,330 per month.
For a lot less than that, you get access to 6x the brain power and 6x the skills by tapping into our collective team. Win!
Not quite what you’re looking for?
If you need a more bespoke solution for your business, that’s no problem. Please give us a call and we’ll do our best to figure something out.
Let’s talk business…
We’d love to help