Want to keep your website ship-shape for the foreseeable future?

Maintaining your website

Launching your new website shouldn’t be the end of the story. If you want to get the best out of your website, it should be a living, evolving beast. And that means it needs regular care and attention to keep it fit and healthy.
web maintenance

Why is it important to maintain your website?

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It helps keep your site secure and prevents hacking

This is an important one. Whilst we do have various measures in place to keep our sites secure, no website is entirely hack-proof. And if your site is vulnerable because it’s out of date, those hackers can wreak havoc! Usually, if your site is hosted with us, we have more control around fixing the issue and can usually resolve things reasonably quickly. But in the most severe cases, you may have to bin the whole site and start again, and you may be subject to all kinds of demands from the hackers, not to mention the potential detrimental effect on your site’s search engine ranking and business reputation. It’s just really bad news for any business. Whilst we can’t make guarantees that maintaining your site will mean it never gets hacked, it does greatly reduce the risk.

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Regular updates avoid potential big costs further down the line

We build your site using a platform called WordPress. Sometimes we use pre-built plugins to help deliver some of the functionality. All of these will be subject to updates as their developers make improvements. If you keep on top of the updates, it’s usually plain sailing. If you ignore your site for a while and then need to run an update, it can cause other things to fall over and break. We then have to spend a chunk of time fixing things – and we’d have to charge you for that time. So, it can end up being more expensive in the long run.

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If your site’s maintained, you go to the top of our list

Just like a car, sometimes something goes wrong with even the most cared-for sites – it’s a simple fact. But if something looks a bit odd on your site or appears to be broken (or if you’ve inadvertently broken it!), just drop us a line and we’ll take a look within a couple of hours. If your site isn’t maintained by us, you may have to wait a little longer and be subject to bills you’ve not planned for.

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Some of those “can you just…” updates are included

We know what it’s like. You just want to change a price, or update an image, but you’re not confident doing it yourself. We’re always happy to do that for you. If you have a regular maintenance package in place, for those quick jobs, we won’t charge you anything extra (within reason!). If you don’t have a regular maintenance package, we will need to charge you our minimum studio fee of £50 + VAT, no matter the size of the update.

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Keeping your site’s content fresh is a big tick for Google

Making updates to your content or uploading a new blog post, for example, are positive signals to Google and other search engines that your site is alive and well, so it may place you higher on a search engine results page. Depending on the package you choose, we’ll take care of these updates for you, helping keep your site visible.

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It means you don’t have to do it

Things change in your business. And when they do, you may well want to update your website. Whilst our sites do all come with a content management system so you could run updates, upload new content or publish a blog yourself, it’s probably not your area of expertise. By having your site maintained by us, you’re keeping your valuable time free to do whatever it is you do best.

Our website maintenance packages

If none of these feels quite right for you, let’s talk.
We can come up with a bespoke package to suit you.
*By a “can you just” website update, we mean all those little content updates and amends requested and supplied by you.
Please note: some plugin updates could be subject to subscription fees and therefore may need renewing before we can update these plugins.

Example Marketing are always professional, timescales are agreed upfront and always met, the quality of the design work carried out is exceptional – and somehow Emma always knows what I’m looking for, even if I can’t always articulate exactly what that is! I would highly recommend using Example Marketing for any of your marketing needs.

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