You will have seen all of the data policy updates over the recent months due to the GDPR changes that have come into force (I’m sure you will have received an email or two!). With that in mind, online security is something that we should all be thinking about and improving where possible.
An SSL certificate marks your website as secure. If you do not have one Google may flag your website as a threat. This will undoubtedly have an impact on how many people continue through to your site.
Do I need to secure my website?
The short answer is yes. Any site that transfers or captures data of a financial or personal nature should have an SSL certificate. They encrypt the communication between your customer and your website keeping all details safe from hackers. That makes them absolutely essential if you have an e-commerce website.
Even if you don’t have an e-commerce website it is likely that customers could still be entering personal information to your site. Contact forms for enquiries is a classic example.
The latest Google Chrome browser update is now letting visitors know just how secure each website is. So, if Chrome can see you have data entry fields but no certificate it will immediately be marked as ‘not secure’. Other search engines are bound to follow their lead.
How do you know if your website is secure?
Your browser bar has the answer. Did you know, the ‘s’ at the end of the ‘http://’ stands for secure? This will be present on all websites with an SSL certificate. You can also look out for a locked padlock in the browser bar, which shows you it’s safe to enter any personal or financial information should you need to.
Are there any other reasons for an SSL Certificate?
There are many benefits to having an SSL certificate on your website. It stops potential customers being scared away by warning messages, saving you the embarrassment of looking unprofessional.
Importantly, it can also assist with your site’s performance in search results. Google likes sites with SSL certificates, so it’s likely to rank a secure site over a non-secured equivalent.
If you need to get an SSL certificate for your website, or if you just have any questions about it please do get in contact. We will be happy to help you become, and remain, secure!